Your email subscribers recognize you according to the from name or sender name. It significantly influences the recipient’s decision to open the ema...
Author Archives: Kevin George
Email Marketing
December 10, 2019
It can be really difficult to find the “perfect” email service provider that matches all your needs, particularly in the present times when most o...
Landing Page
December 6, 2019
A landing page, as the name itself suggests, is a web page that you land upon after clicking on a search engine optimized search result, marketing pro...
Email Delivery
December 3, 2019
How would it feel if you invest all the time and effort in creating an email campaign, but it does not get delivered to the recipient? That is the big...
Email Delivery
November 28, 2019
There is a lot of debate on the execution of dark mode in emails. While it is a challenge for email marketers, it is turning out to be an important as...
Email Marketing
November 26, 2019
With around 280 million emails being sent every day across the world, it is quite clear that emails are a global phenomenon. Moreover, with the number...
Email Marketing
November 21, 2019
The exponential increase in the number of mobile apps across app stores suggests how often they are used, and the kind of variety that is available in...
Landing Page
November 20, 2019
Irrespective of your business size, landing pages help you move people through every stage of the buyer’s journey. But it’s quite frustrating when...
Email Marketing
November 14, 2019
Hosting a webinar can guarantee good lead generation for your business. However, putting together a good webinar requires not just good material, but ...
Email Marketing
November 12, 2019
If you are an email marketer, you probably know the challenge of not having enough resources to carry out a successful email marketing program. No won...
Email Design
November 5, 2019
At least 2.2 billion people are suffering from visual impairment or blindness. However, with medical and technological advancements, they have been ab...
Email Marketing
November 1, 2019
With around 3.7 billion active email users across the globe, leveraging emails the right way can definitely help businesses reach new heights of succe...
Landing Page
October 29, 2019
Do you know which strategy works best to convert a visitor into a qualified lead in the journey of conversion? Yes, you got it right! It’s landing p...
Email Marketing
October 24, 2019
Did you know that the number of global email users will be over 4.1 billion by the end of 2021? What does this stat mean for email marketers? It means...
Email Marketing
October 23, 2019
Planning your holiday email campaign? Now, is the time to start! Most brands tend to wait for the season to begin before beginning their campaigns, an...